• Simon Collard

    Finance Director and Consultant. Specialist in Marketing Services.

  • Where is the money?

    Find out why your Agency isn’t as profitable as it should be.

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Latest Articles


What should your company dashboard look like? (part 2)

Information is a source of learning. But unless it is organised, processed and available to the right people in a format for decision making it is a burden not a benefit. William Pollard, Historian The good thing about writing a two part blog is that if you’re reading this the odds are that you’ve read […]

What should your company dashboard look like (part 1)?

In doing my research for this article I found out that the foundation of my profession, double entry book keeping, had been around for over 500 years. Longer than I thought so it must have a lot going for it. Every profit and loss, every balance sheet you’ve seen is based on this system. It […]

How much attention do you pay to your balance sheet?

As an owner/manager of an agency it is very easy to focus your attention on the profit and loss. Between keeping an eye on the forecast possibly another on freelancers followed by a look at the monthly P&L it’s tempting to think you’ve got all you need out of the numbers, especially with all the […]

Why use a part time Finance Director?

Why use a part time Finance Director?  I set up my company, November Fridays, to provide a virtual or part time Finance Director service for marketing service agencies. I’ve been an FD in the industry for over 17 years and during this time I had seen agencies grow, adapt to constant change, be sold and […]

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